Unilyzer - Social Media Dashboard

WordPress Tip: Don’t Forget to Ping

Rebecca — Thu, 01 Oct 2009 22:07:31 +0000

Pings are a simple way to tell other sites to check your blog for the new content that you’ve posted. Each time you hit publish it sends out a ping to the sites you define in your WordPress settings.

How to Automate Your WordPress to Ping:

Login to your WordPress site
Select ‘Settings’ and on the sub-menu select ‘Writing’
Scroll to the bottom where it says ‘Update Services’
In the ‘Update Services’ box copy and paste the following, then click save.

http://api.moreover.com/RPC2

http://bblog.com/ping.php

http://blogsearch.google.com/ping/RPC2

http://ping.weblogalot.com/rpc.php

http://ping.feedburner.com

http://ping.syndic8.com/xmlrpc.php

http://ping.bloggers.jp/rpc/

http://rpc.pingomatic.com/

http://rpc.weblogs.com/RPC2

http://rpc.technorati.com/rpc/ping

http://topicexchange.com/RPC2

http://www.blogpeople.net/servlet/weblogUpdates

http://xping.pubsub.com/ping

With these settings saved, WordPress will automatically notify these sites that you’ve updated your blog. Now people browsing sites like Technorati or Sphere can find your most recent posts automatically!

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Permalinks Are Your Friends

Rebecca — Sat, 19 Sep 2009 00:03:46 +0000

Permalinks are the ‘secret sauce’ to successful referral linking, and the more people linking to you, the higher your rank on Google. A permalink is the permanent identifier to a specific weblog post or article. Because blogs tend to be frequently updated, articles you find on a weblog’s homepage one day may not be there the next. A permalink is the permanent identifier to a specific weblog post or article.

Bloggers love permalinks — they provide an easy way to capture specific references to posts or articles about which bloggers are writing. A permalink is what another weblogger will use to link to your article (or section), or how you might send a link to your story in an e-mail message. The URL to each post should be permanent, and never change — hence permalink.

By default, WordPress and popular blog software publish your pages like this:
http://www.unilyzer.com/p=119

Permalinks transform your URLs to look like this:
http://www.unilyzer.com/internet-marketing/wordpress/

The second example with the permalink is superior for two reasons:

Permanent – When you update your article or make changes to it, the link will not change. In the first example, each time you update your post the number will change. The result is that all your incoming links will see the error message page can not be found.
Search Engine Optimized SEO – Look how the second example uses keyword phrases in the link structure, this is important when it comes to getting indexed in Google.

I recommend the following permalink structure for WordPress. Using the category name and post name is the best way to search engine optimize your links.

In the Settings → Permalinks panel (Options → Permalinks before WordPress 2.5), you can choose one of the “common structures” or enter your own in the “Custom structure” field using the structure tags. In the “Custom structure” field type: /%category%/%postname%/

Set-up screen for WordPress Permalinks

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What is Social Bookmarking?

Rebecca — Fri, 18 Sep 2009 22:35:57 +0000

What is social bookmarking? It is tagging a website and saving it for later. Instead of saving them to your local web browser, you are saving them to the web where they can easily be shared with friends. The real power behind social bookmarking i

Website vs. Blogs – Which one is Better?

Rebecca — Fri, 18 Sep 2009 22:35:46 +0000

Blogs started showing up about 5 years ago, thanks to services like blogger, making it easy for individuals to have an online diary or journal. It was easy for novice users to update their blog because it was simple: enter a title and write a post.