The Return of the Customer Relationship

- A Slideshare Presentation by Hoover’s and Ideahaus Communications Director Kevin Popovic -

With new platforms and services appearing almost daily, social media is providing the ability to create a new type of customer relationship that can translate into real dollars for your organization – if they’re used and managed correctly.

The Slideshare presentation above is a detailed recap of  Hoover’s and Ideahaus Communications Director Kevin Popovic’s exciting webinar from Wednesday, April 7th that looked into social media and how your sales team can make the most out of it.  Key points covered in the presentation were:

• The differences between key social media applications
• How to facilitate your sales process using them
• New opportunities for Sales and Marketing to work together
• The impact of Satellite Marketing™ on your sales organization

We have also provided a video similiar in content to the presentation above where internet marketing expert Kevin Popovic addresses the Western Masachusetts Advertising Club during a workshop on “satellite marketing.”

To see the original webinar in its full version, visit the registration page.

Learn more about the speaker Kevin Popovic by visiting his company page.