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Posts Tagged ‘Search Engine Rank’

Using the Power of Video for SEO

posted by Rebecca
Sunday, September 27, 2009
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good bad video 300x254 Using the Power of Video for SEOWhen you perform a search on one of the major search engines, take a look at what you get. You get more than just search results, notice the results now include images and videos. The videos returned in the search results stand out on Google because it includes a thumbnail image with a play button. Web surfers have a tendency to jump the the video link even if it’s not the top search result, simply because video is more engaging. Having your videos indexed in Google can be a great way to get ahead of your competition when it comes to being discovered on the major search engines.
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How to Become an Authority Site

posted by Rebecca
Tuesday, September 22, 2009
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cartman as the police respect my authority1 300x228 How to Become an Authority SiteBecoming an authority site is the ‘holy grail’ in the hunt for top position on the search engines. Most websites either lack content our lack the incoming links to be considered authority sites. On most search engines, you will notice that the top 10 results are usually loaded with authority sites. There are some exceptions, but in general, the search engines reward authority sites with top rankings.
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pay per click ads 254x300 Organic Traffic vs. Paid Traffic – Which One is Better?When it comes to internet marketing on the major search engines like Google, Yahoo, or Bing there are two ways to get exposure in the search results –  either organic or paid. Is one way better than the other? Is it worth the money to pay-per-click on the search engines? Let’s look at the difference between organic and paid placement:
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