Category: Website Traffic
Six Golden Rules of Domain Names
Wednesday, September 30, 2009
Domains still play a very important role on the success of the websites built upon them. A good domain can be the difference between a successful site and a flop. It is important to do some thinking (with your marketing cap on) before deciding on a name for your website or blog.
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Organic Traffic vs. Paid Traffic – Which One is Better?
Tuesday, September 22, 2009
When it comes to internet marketing on the major search engines like Google, Yahoo, or Bing there are two ways to get exposure in the search results – either organic or paid. Is one way better than the other? Is it worth the money to pay-per-click on the search engines? Let’s look at the difference between organic and paid placement:
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Do you want traffic on your website? Do you want traffic you don’t have to constantly pay per click? Well the answer is content. You need to have more than just a 5 page website brochure if you want to build organic (not paid for) traffic. The best way to add more pages to your website is through a blog. Don’t use a third party blog, you want one hosted on YOUR website so YOU get all the benefits.
Becoming an authority site is the ‘holy grail’ in the hunt for top position on the search engines. Most websites either lack content our lack the incoming links to be considered authority sites. On most search engines, you will notice that the top 10 results are usually loaded with authority sites. There are some exceptions, but in general, the search engines reward authority sites with top rankings.