Follow Unilyzer
Archive for the ‘Internet Marketing’ Category
Blog Writing Tips
Creating quality content for your blog can be an overwhelming task, especially if you’re not an experienced writer. You will find that the more you write, the easier the exercise becomes. This is the system I use when I write articles for the Unilyzer blog.
TIP #1: Plan Your Articles
Map out 20 -30 article titles ahead of time. This keeps your topic mix fresh and helps avoid writers block. If you know the direction you’re going, you don’t have to re-think each time you sit down to write a blog post.
Continue Reading
Cancel Ads and Start Blogging
Do you want traffic on your website? Do you want traffic you don’t have to constantly pay per click? Well the answer is content. You need to have more than just a 5 page website brochure if you want to build organic (not paid for) traffic. The best way to add more pages to your website is through a blog. Don’t use a third party blog, you want one hosted on YOUR website so YOU get all the benefits.
Continue Reading
Make Your Videos Search Friendly
Google is making it easier for webmasters to tag their video content to get indexed in the Google search results. Because video content is graphic based and not text based it’s hard for Google’s spiders to index this type of content.
“While we’ve become smarter at discovering this information on our own, we’d certainly appreciate some hints directly from webmasters,” says Google’s Michael Cohen, Product Manager for the Video Search Team.
Continue Reading
WordPress Tip: Don’t Forget to Ping
Pings are a simple way to tell other sites to check your blog for the new content that you’ve posted. Each time you hit publish it sends out a ping to the sites you define in your WordPress settings.
Continue Reading
Six Golden Rules of Domain Names
Domains still play a very important role on the success of the websites built upon them. A good domain can be the difference between a successful site and a flop. It is important to do some thinking (with your marketing cap on) before deciding on a name for your website or blog.
Continue Reading
Dominate with Video
If you have a blog where you want to reach more people and drive traffic to your website you really need to be creating videos and uploading them on the web. Compete.com shows that YouTube had 85 million unique visitors in July 2009! Just imagine what it could do for your site if you happened to create a viral video that got 100,000 views… 200,000 views…. 1 million views!
Continue Reading
Using the Power of Video for SEO
When you perform a search on one of the major search engines, take a look at what you get. You get more than just search results, notice the results now include images and videos. The videos returned in the search results stand out on Google because it includes a thumbnail image with a play button. Web surfers have a tendency to jump the the video link even if it’s not the top search result, simply because video is more engaging. Having your videos indexed in Google can be a great way to get ahead of your competition when it comes to being discovered on the major search engines.
Continue Reading
Repurpose Your Content
It can be overwhelming to think about all of the content you have to create to maintain a social media and internet marketing campaign. Coming up and generating original ideas for blog posts, tweets, fan pages, videos, and podcasts can be challenging. However, by compounding your content and using a blog post to inspire a chain of related tweets, posts, and video you can reduce the time and increase the effectiveness of your online marketing.
Continue Reading
How to Become an Authority Site
Becoming an authority site is the ‘holy grail’ in the hunt for top position on the search engines. Most websites either lack content our lack the incoming links to be considered authority sites. On most search engines, you will notice that the top 10 results are usually loaded with authority sites. There are some exceptions, but in general, the search engines reward authority sites with top rankings.
Continue Reading