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January 29, 2013
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Branding Your Twitter Page
When you are marketing your business on Twitter it is important to brand your page to match your website, blog, and other marketing materials. The best way to do this is to use a custom Twitter background image. On this background image, you can not only include your logo and branding graphics, but also information about you, your business, and basic contact information. Think of it as your Twitter business card.
Here are some examples of Twitter marketers dressing up their pages:
Shama Hyder Twitter Page (consultant/service business):
On Shama’s page she includes a mini bio about herself on the left side, and on the right side she includes all of her URLs to her blogs, websites, and company. Notice how she uses the cartoon of herself and the cityscape in the background from her website http://www.Shama.tv so that all her online marketing has a consistent look and feel.
Joel Comm (author/consultant):
Joel is using his background to help promote his website and new book ‘Twitter Power’ (highly recommend the book by the way). I like how he puts his photo in an iPhone for a fun and creative look on the left side, and a photo of the book on the right. In once glance visitors can tell that he’s an author.
Make Your Own Twitter Background
If you’re a graphics person who knows photo shop you can create your own background by downloading this template as a guide. The hardest part is laying out the background so your Twitter stream does block the graphics. Download the template at Fuel Your Creativity.
Buy a Twitter Background
At Twitter Backgrounds you can browse their catalog of backgrounds. They have hundreds of designs for any type of personal or business look. They even have a customization service where they will add your photos or logos to one of their designs.
Get a Custom Background
At Tweet Scenes for $129 they will custom design a Twitter background to your specifications in 3 days or less. Simply upload your logos, files, and what you want on it and they will email you the completed background for upload to your Twitter account.